Our marketing team is currently very mixed: our trainee Chiara Murana, two part-time employees Julia Reinhard and Marina Ardatova, and Michael Otto, who works full-time. To get to know the team and its tasks better, we asked our colleagues a few questions:
What is your job in the marketing team?
Michael: So far, there was almost nothing I didn’t do. As a small team we help each other wherever it is possible. My focus is currently on SEO and SEA. The creation of content, be it testimonials or the creation of landing pages, is also part of my job.
Julia: I’m mainly responsible for content. That means I write press releases and blog posts or proofread them. I also take and edit photos. Together with our trainee Chiara, I also take care of our social media accounts, such as Facebook, Twitter and LinkedIn. Furthermore I support my colleagues with other marketing topics such as customer surveys and the organization of events or trade fairs.
Chiara: Since I am currently still receiving training, I get to know every area of marketing. Mostly I take care of – as Julia has already mentioned – social media and blog posts. But the creation and dispatch of our newsletter, customer and employee surveys as well as evaluations are also part of my work here.
Marina: I am mostly responsible for Analytics. Besides that I support my colleagues in choosing the right marketing tools such as CRM or an email marketing platform. I also help creating presentations and marketing materials.
What did you do before you started working at spo-comm?
Michael: I come from a completely different field. I originally received a training as merchant for insurance and finance at a large German insurance company. But I quickly realized, that this is not the right thing for me and so I focused on what I like. That’s how I ended up at spo-comm, where I completed a business administration degree on a dual basis.
Julia: I have a Bachelor degree in German philology and a Master degree in Sinology. Now you are asking yourself, what this has to do with Mini-PCs. You are right, actually nothing. Thanks to various internships, I realized at some point that I wanted to do something different and work in marketing and PR. Since I have always been interested in technology and innovations, the mini-PCs of spo-comm came just right.
Chiara: In 2016 I graduated from grammar school. By working in some side jobs, I found out, that I want to work in marketing. Although I never really had anything to do with IT, I began my training in marketing communications in September 2017.
Marina: I studied management, sociology and communications. I started my career with large market research companies. A few years ago I decided to dedicate myself to Digital Marketing which I am really passionate about. After almost two years in a well-known digital marketing agency in Munich I joined the spo-comm.
What do you like most about your work at spo-comm?
Michael: The marketing department of spo-comm was set up only a few years ago. That means for us: We have a huge playground, where we can try out new things. In this way, the employees not only have the opportunity to get to know their strengths and weaknesses, we can thus efficiently divide our work among each other.
Julia: I love that we can mostly work completely on our own responsibility. We can implement our own ideas and constantly improve our processes. That motivates enormously. It is also helpful, that I can work only part-time and occasionally from home. Like this I can achieve my professional goals and spend a lot of time with my son.
Chiara: I think it’s great that I am allowed to participate in all aspects of marketing during my training – right from the start. I also support my colleagues from sales, whenever there is time, to gain experience in various areas.
Marina: Since are a relatively small team, each one of us receives a great overview of all the marketing topics. That way everyone can choose their key activity according to own skills and preferences. In general we have a nice family atmosphere in the company. Our bosses are open to flexible work models which allows me to combine my job and taking care of my daughter.
Which one is your favorite PC?
Michael: For me, our QUADRO P1000 is currently the most exciting. We have just started working with the special programming technique called CUDA and I’m curious to see what it can do next to artificial intelligence.
Julia: If I had to decide for one, then definitely our RUGGED GTX1050 Ti. I am still very impressed that it is possible to cool such a graphics power without using a fan.
Chiara: I would say the KUMO IV. Just before I started here, the system was introduced. For me, IT and mini-PCs were something completely new. Based on the KUMO, my sales colleagues explained to me how such a PC actually works and which components it has inside.
Marina: My favorite Mini-PC is the WINDBOX III EVO. I personally consider Digital Signage really interesting and think that this Mini-PC can perfectly serve the industry: Thanks to its specs it can be flexibly configured and can serve up to three monitors with the same or different content at a same time.